Privacy Policy

  • Privacy Policy

At BerPuzzle (“we”, “our”, “us”), your privacy is as important as the last piece of the puzzle. This Policy explains what personal data we collect, why we collect it, how we protect it, and the choices you have. By visiting berpuzzle.com (the “Site”) or purchasing our products, you agree to the practices described below.

Who We Are

BerPuzzle is a trading name for Nanjing BerPuzzle E-Commerce Co., Ltd., registered at Room 401, Building 4, YinCheng Kinma-Q Community, 19 Shishi Road, Qixia District, Nanjing, Jiangsu, China. For privacy questions, contact us at info@berpuzzle.com.

Information We Collect

A. Information You Give Us

  • Order details: name, billing/shipping address, phone, email, payment confirmation.
  • Account data: username, password (hashed), wish-list, reviews.
  • Customer-service data: messages, survey answers, product preferences.
  • Newsletter sign-up: email, language preference, interests.

B. Automatic Data

  • Device: IP address, browser type, time-zone, operating system.
  • Site interaction: pages visited, links clicked, time spent, cart contents.
  • Cookies & similar: see Section 7.

C. Third-Party Sources

  • Payment processors (PayPal) provide transaction ID and last-4 card digits.
  • Shipping partners (DHL, FedEx, China Post) return delivery status.

Why We Use Your Data (Legal Bases)

  • Contract: to process orders, deliver, returns, refunds.
  • Legitimate interests: fraud prevention, Site improvement, marketing that is relevant and not intrusive.
  • Consent: sending promotional emails, placing optional cookies.
  • Legal obligation: accounting, tax, customs documentation.

How We Use Data

  • Fulfill and ship your order; send tracking information.
  • Process payment via PayPal gateway (we never store full card numbers).
  • Provide customer support and handle disputes.
  • Improve products, packaging, and Site performance.
  • Send marketing emails (monthly perks, new launches) – opt-out any time.
  • Detect security incidents and prevent fraudulent transactions.

Data Retention

  • Orders & invoices: 7 years (Chinese tax law).
  • Marketing consent: until you unsubscribe or 3 years after last interaction.
  • Cookies: max 12 months, or until you clear your browser.
  • When retention expires, data is anonymised or securely deleted.

Who We Share With

  • Payment gateway (PayPal) – transaction processing.
  • Couriers (DHL, FedEx, China Post) – delivery.
  • Cloud servers (Shopify, AWS) – Site hosting & backups.
  • Analytics (Google Analytics) – aggregated traffic insights; IP anonymised.
  • Legal or government bodies when required by law.
  • We never sell, rent, or trade your personal data.

Cookies & Tracking

Essential cookies keep your cart alive; analytics cookies help us understand traffic; marketing cookies remember if our ad brought you here. You can accept, reject, or customise cookies via the banner or browser settings. Rejecting non-essential cookies will not affect core Site functionality.

International Transfers

Data may be stored on secure servers in Singapore, the U.S., or the EEA. Where data leaves your home jurisdiction, we rely on Standard Contractual Clauses or equivalent safeguards approved by Chinese and receiving-country law.

Security

  • TLS 1.3 encryption in transit; AES-256 at rest.
  • PCI-DSS compliant checkout; we never see your full card number.
  • Quarterly vulnerability scans; staff access on least-privilege principle.
  • Puzzle-boxes packed in opaque film to hide gift contents.

Your Rights (EU/EEA & UK visitors)

  • Access – receive a copy of your data.
  • Rectification – correct inaccurate information.
  • Erasure – “right to be forgotten” unless accounting rules apply.
  • Restriction – freeze processing while we verify a dispute.
  • Portability – export order history in CSV.
  • Object – stop direct marketing at any time.
  • Withdraw consent – without affecting prior lawful processing.
  • Exercise rights via info@berpuzzle.com; response within 7 days.

California Residents (CCPA/CPRA)

You may request: categories of personal info, sources, business purpose, third parties, and deletion. We do not sell personal data (as defined by CCPA). Email info@berpuzzle.com with “California Request”.

Marketing Choices

  • Email: click “Unsubscribe” in any newsletter or email info@berpuzzle.com.
  • Cookies: adjust via the floating “Cookie Settings” icon.
  • Promotional pop-ups: click “No thanks” or close the window.

Children’s Privacy

The Site is not directed to children under 13. We do not knowingly collect data from minors. If you believe a child has provided us personal data, please contact us for immediate deletion.

Third-Party Links

Occasional links to museums or artists’ sites are provided for inspiration. We are not responsible for their privacy practices; please review their policies separately.

Changes to This Policy

We may update this Policy to reflect new features or legal requirements. Revisions will be posted here with a new “Last updated” date and, where material, highlighted via email or banner. Continued use of the Site after changes constitutes acceptance.

Contact Us

  • Data Protection Officer: Mr. Sam Ohe
  • Email: info@berpuzzle.com
  • Mail: BerPuzzle Legal, Room 401, Bldg. 4, YinCheng Kinma-Q, 19 Shishi Rd., Qixia District, Nanjing, Jiangsu 210046, China

Thank you for trusting BerPuzzle—your privacy, like every piece, matters to us.